Marketing Central Users
With a rapidly growing base of over 23,000 marketing people using our marketing automation tools today, the use cases are wide and varied. MarketingCentral clients operate in all industries and in most regions around the world. The profile of the typical MarketingCentral client is not driven by industry or geography, but by the need for better marketing team coordination, collaboration, and control. The more people on the marketing team the better the fit.
Everyone in your marketing department will find value in Marketing Central, including:
Marketing Managers
MarCom Managers
Creatives/Creative Services
Account Services
Traffic and Production
Product Marketing
PR and Investor Relations
Field Marketing
Groups that work with marketing, such as compliance, legal, product management, brand management, packaging, etc., are also frequent users.
Your sales, channels, distributors, agents, franchisees and field teams are sure to prefer the high availability, secure, and easy-to-access asset management system to your shared hard drives, FTP site, and intranets.
And, any outside marketing services agencies (ad agencies, PR, specialty groups, interactive, etc, ) with whom you work will certainly want to collaborate with you using your MarketingCentral account.
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